Social Media Advertising (SMA) is booming! Global social ad spending almost doubled between 2014 and 2016 and increased to $31 billion. It was further projected to increase another 26% in the year 2017. Another survey stated that 92% of small businesses will be increasing their investment in social media in the year 2018. SMA has seen incredible success with small and large companies and businesses alike. From the smallest vendor to the biggest corporations, social media advertising is helping them all achieve more with less. If you too are interested in utilizing the massive potential of social media advertising for the growth of your business, then you’re certainly in the right place.
How Social Media Advertising Can Help You
If you and your company
- Are looking to amplify your reach
- Failing to get the required ROI in your limited marketing budget
- Want to improve and enhance your targeting
- Are looking to boost your brand’s awareness
- Want to maximize your content marketing
- Want to gather better and more accurate insights
Social Media Advertising Strategy
Then Social Media Advertising can certainly help you with all that and more. It is a cost-effective way of promoting your business and ensuring that your money is spent on spreading your message to your targeted audience with a omni-channel campaign. Facebook, Instagram, Twitter, Snapchat, Pinterest and even LinkedIn are some of the best places for you to be investing your ad money. However, it is only by generating and using ads and content suited to SMA that you will be able to reap the true benefits of social media advertising.
Recommendations Social Media Advertising
I would describe Paul as a passionate marketeer with a ‘never give up’ attitude. During our time at Full Circle Investment Group, we worked closely together and were able to implement new branding, launch a new website, introduce a weekly vlog and improve our Facebook advertising strategy for different regions and products. Paul’s strength is his knowledge of online marketing and lead generation, as well as his ability to create effective marketing campaigns.
CEO Full Circle Investment Group
In my role as Executive Vice President, I worked closely with Paul to create campaigns for multiple projects and events. What I love most about working with Paul is his creative approach and ability to execute plans as agreed. Combining multiple sources of data and perspectives into new online campaigns led to vast improvements within the Marketing, Sales and Public Relations departments. I would describe Paul as inventive and flexible; he never gives up and ensures each project is successful. I strongly recommend Paul for online and social media strategy, lead generation and concept development.
Executive Vice President
Effective Social Media Advertising Campaigns
Your in-house marketing team might not have the expertise and knowledge to design and launch an effective social media advertising campaign. However, by combining your knowledge of the industry and my experience and skill when it comes to SMA, we can together start working towards spreading your business’s message to the ones that really matter. Being aware of the most cost-effective ways of marketing makes this solution well suited for your business. So, get in touch with me today and we can start working towards reaping the benefits of SMA for your business.
Do you want to grow your business with Social Media Advertising? Get started today!